I am a PhD Candidate in the Division of Health, School of Sport and Human Movement. My research is focussed on the embodied experiences of women content creators in Aotearoa New Zealand who work in predominantly aesthetic-based niches such as fashion/beauty, health/wellness, and fitness. I wanted to research this are as content creation is an emerging industry in Aotearoa and there aren't any health and safety guidelines that exist for working in this industry. Ultimately my goal is to help these individuals to have more positive and safer experiences while working in digital spaces. My Masters research involved interviewing young women in Aotearoa about their experiences with fitness and body image, and social media was revealed to have a significant impact on these individuals. I am a recipient of the Waikato Graduate Women Educational Trust Merit Award for Doctoral Study.